The time moved but Gollywood didn’t. In Bollywood, Basanti, Mala, Rupa etc. later turned to Basil, Malaika and Ronny respectively but Gollywood’s Radha just remained Radha irking the spectator’s senses in most of the Gujju film titles like “Radha Tara Vina Mane Gamtu Nathi” or “Radha odhi Main chundadi Tara Naam ni”. But suddenly there descends a totally unconventional path breaking Gujju flick titled “Kevi Rite Jaish” on the box office, just like a radiant planet amongst several somber stars in the sky of Gollywood. Kevi Rite Jaish – an epoch making Gujarati film which has just arrived at the Cinema Halls has raised the bar of Gujarati Cinema to a billion folds in all aspects – be it the coherent way of telling a brilliantly scripted story, be it the flawless cinematography captured over the horizon of urban Ahmedabad or be it the rejuvenating music (which again is completely different from those in old Gujju films, yet preserving the “Gujarati Asmita”). Read more as I review the film in different aspects.
